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Author - Posts by JSB

Technology Product Management by Prof Bhupender Singh

Over the last couple of years, the Technology Product Management (TPM) program has started to become a destination for management students interested in a career in information technology. More and more recruiters has started paying attention to this program as they look for product managers for their companies. TPM is an awesome career choice for...

Digital Boom in Indian Grocery Market by Prof Surabhi Singh

Digital boom seems to be prominent in Indian Grocery market. In India we have seen different online grocery players fighting for the common market space. The companies like zopnow, naturebasket and bigbasket are popular in delivery of grocery products. The failure of grofers, peppertap and localbanya has made the digital marketers to give a...

Prof Yusuf Mehdi has been selected for CELTA

Prof Yusuf Mehdi, Asst. Professor, has been selected for CELTA (Certification in English Language Teaching to Adults) Full Time at Hampstead School of English, University of Cambridge. This is a 4-week teacher certification course by University of Cambridge. The Institute wishes him success in his learning.

Prof Surabhi Singh, received ‘Women Achiever Award- 2017′

Prof Surabhi Singh, Associate Professor- Mktg. and Data Analytics, Jaipuria School of Business, Ghaziabad has received ‘Women Achiever Award- 2017 for achieving excellence in Marketing Education on April 29, 2017 at Indian Women Convention-2017 in country inn, Gurgaon, India. She has been contributing globally in the field of academics by teaching, consultancy, research and...

Jaipuria School of Business congratulates our alumni Mr. Malay Mishra for his service excellence

Mr. Malay Kumar Mishra, alumni and student of Jaipuria School of Business, PGDM Batch 2008-10 has received certificate and medal for his excellence in services given to Indian Railways on 62nd Railway Prize Distribution event held on April 20, 2017 in Jaipur, India. He received the accolades because of his hard work and commitment. ...

Which is better- PGDM or MBA? by Prof Surabhi Singh

The PGDM is necessary if the student seeks specialization in the area of their interest. The talent can be effectively developed with the help of PGDM. The institute is considered to be best in PGDM course if it conforms to Quality and Curriculum as per the standards. Jaipuria School of Business has the uniqueness...

Marketing- Art or Science by Prof Surabhi Singh

Marketing is the term which enables the value creation with clear cut communication and its focused delivery. This is often misnomer to sales where the orientation towards profit is the main goal. The customer value is the end result of Marketing and profit comes as a result of sales. The value is the additional...

JSB student felicitated at an Award Function at Mewar Institute of Management

Jaipuria School of Business congratulates its student Ratnesh Kumar Vishwakarma, Batch 2016-18 for having received an award for being a consistent topper during his three years of Graduation at Mewar Institute of Management, Ghaziabad on March 8, 2017. He was felicitated at the Management Award Function by Dr Ashok Kumar Gadiya, Chairman, Mewar Group...